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A blog that chronicles my journey on online marketing, blogging, social media, technology and life.

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Studying How Internet Marketers Roll with Launches

Studying How Internet Marketers Roll with Launches

by Melvin · Mar 12, 2011

If you’ve been following our industry lately, you probably have noticed the buzz around this thing called the Software System. I didn’t buy it nor am I against it. And in fact, I’m not here to review it or give my take on it. The reason why I opened that up is to study how internet marketers act or roll with these big-time launches by their industry friends and business partners.

It’s All About Affiliate Marketing

A long time ago, I wrote a post called Affiliate Marketing in blogs where I discussed that unlike in PPC-CPA space, affiliate marketing in blogs is all about building relationships and recommending products that are really really congruent not just with the market, but with their specific needs.

So for example, you can’t just promote a product about making money online in a making money online market. You have to dig deeper into that and find their inner needs. Is it making money through memberships? or about blogging? product launches? This just doesn’t apply to blogs, it applies to people with lists as well.

As you can see, you will get nowhere when you don’t identify the inner needs and desire of your market. With this, you really really have to be specific with your offer.

The Software System Launch

First and foremost, I would like to give this disclaimer that I’m not a product launch guru. I really am not that’s why I constantly watch and study different things. What I’m going to outline here is just all my 2 cents.

Obviously the software system isn’t your typical “make money on the internet” kind of hype. It focuses on creating softwares and selling them to a bunch of people and making tons of money. During that launch guys like John Chow, Jeremy Schoemoney, Jeff Walker, Frank Kern and a bunch of smaller marketers and bloggers jumped on the bandwagon and promoted it. For this post, I would be using the big 4 mentioned above.

During the period, these guys were emailing people like crazy and for almost everyday (twice a day for Kern for instance). Now let’s (briefly) take a look at some of their emails during the launch day:

John Chow’s Offer:

Jeff Walker’s offer:

Shoe’s offer:

Kern’s offer:

Noticed the same patterns in their emails on that launch day? Hmm, interesting…

Incentivization – the art of bribing

As funny as it may sound, all of them (and some more others) have this kind of a bribe to further more try to convince their readers to purchase UNDER their link. And all of them are claiming that by spending $2700 on that product, they would get over that price value in return. How unreal could that possibly be? Can I buy a Kia and get an Audi in return?

I know it sounds crazy but incentivization is a big part in launches and also a big reason why marketers (both the owner and the affiliate) make so much money. The incent value that they’re giving away is just the “perceived value”, not the real price tag but since a lot of smart marketers have built good communities around them, most people trust them and believe that they’re really getting a good value for the amount they’re spending (w/c maybe is true or maybe not).

So I think that’s the important thing to learn here. People’s averseness (means resisting) to buy something online these days makes it much harder for us, marketers to go out and sell our own stuff w/o giving away a lot in return. It also speaks on how crucial relationship building is in this type of business since people obviously won’t buy from you and anything you recommend, unless they trust you and see you as a prominent person in your market.

This trend started a long time ago and I believe it would only continue for a very long period of time. As an internet marketer and/or blogger, are you in this game too?

 

Filed Under: Affiliate Marketing, Featured Articles, Internet Marketing, Monetization Tactics Tagged With: Affiliate Marketing, incentivization, product launch

5 Clever Ways to Drive Traffic to Your Blog…

5 Clever Ways to Drive Traffic to Your Blog…

by Melvin · Nov 14, 2010

In this blog, I probably have given a lot of tips already on driving more traffic to your blog and you could see all of them simply by checking out my traffic and blog marketing sections.

So in this blog post I would like to share to you some *clever tips on driving more and more traffic to your blog. These are tips that are uncommon and on whether they are blackhat/shady or not, its up to you. šŸ™‚

1. Setting referral traffic source as your site.

I’m not sure if this is something that a lot of bloggers and webmasters know but basically you can set your site as a referrer for all sites that you visit.

The way you do that is through your browser. In Firefox you can simply just download this plugin called RefControl. What this does is simply just allow you to set the referring URL either for all sites that you visit or for a specific site.

The good thing about this is that the traffic that you will get can potentially be a repeat traffic(recurring) since you’re letting real people (not bots) see your site/blog. And the best part is that there’s literally no work involved. If you’re like me who loves to read stuffs online, then thats it.

2. Link baiting in forums

Couple of months back I wrote this really definitive guide on howĀ  you can drive traffic to your blog using forums. It was well-received by a lot of people and you may want to check that out.

So with link baiting in forums, I’m not really referring to you creating a new thread with some controversial topic and then linking back to your own blog. That’s actually an idea forum members usually frown into. Link baiting in forums is simply just posting a thread that you know a lot of people can relate into.

So as you can see in the image above, I just simply created a thread that I know a lot of people would be interested to engage in. I didn’t even put a link explicitly to my blog and as you could realize, this forum thread reached more than 5 pages and a lot of replies from the forum members. Obviously it drove a lot of traffic back to my blog through the signature links and the header itself.

The interesting thing is that the thread was created May last year and people are still replying up to today which brings up the thread above.

3. Talking about making money online

I don’t know what’s the reason behind it but obviously if you make a certain post targeted to making money online or maybe a tip about it, people generally respond positively to it.

Not so long ago, I wrote this post about how MelvinBlog makes its money and up to know its one of the highest viewed page/post in this blog. It’s even viewed more than the recent post on “making money isn’t hard, its just a lot of hard work” which I thought was the best post I have ever produced.

Of course you may not want to talk about making money if you don’t have an experience with it yourself or lack the knowledge about it.

4.Ā  By Joining Guest Blogging contests

Its kind of like odd to include it here right? I have joined a lot of guest blogging contests this year and have talked alot about it too but the truth I think is that it simply just drives you traffic without you really realizing it.

Most people join these contest not to find new readers, nor drive traffic but to win a cash prize and I think that cash serves as an incentive for us bloggers to work harder in driving more and more exposure to our articles. So little do we realize that in trying to win it, we’re unexpectedly driving more and more new readers to our site.

Note: On a little side note, I am participating in Blog Engage contest. Please read, comment and tweet my article on how to drive consistent traffic to your blog. šŸ˜‰

5. Taking advantage of your newsletter/email list

Most people now know that having a list is essential in blogging yet STILL believe it or not, most bloggers still don’t have one. What do we do now? Simple, take advantage of the fact that we have a list! Having your own email list has several advantages. You could a).connect with people who are interested in the niche that your are into b). drive them to your blog, get them to read your content c). cultivate that relationship that could eventually enable you to sell and push some products to them.

I know some people would find it quite an investment to pay $20 a month for an email marketing tool like Aweber but I think its really really a major investment. I think Aweber still has this $1 for 1st month promo. If you’re interested, take advantage of it now and see if its for you or not.

So, those are myĀ  5 clever tips that could help you drive more traffic to your blog and more importantly, this is a traffic that converts (as a reader, as a customer). If you have some questions or would like to share some other tips, please comment on the comment form below.

Filed Under: Blogging Experience, Blogging Tips, Featured Articles, Internet Marketing, Money magnets, SEO, Social Media, Top Posts, Traffic Tagged With: blog marketing, blog traffic tips

Making Money Isn’t Really Hard, It’s Just a Lot of Hard Work

Making Money Isn’t Really Hard, It’s Just a Lot of Hard Work

by Melvin · Sep 14, 2010

The hype with making tons of cash from blogging has considerably gone down for the past few years as probably a lot of people have realized that the hype surrounding blogging is all but hype. In fact I’ve seen a lot of people quit blogging to focus on doingĀ  more “secure” stuffs like a day job or a real offline business.

I remember when the make money blogging hype is on its peak, people have the mentality of like “I need to put this ad to make some serious cash”. Of course I was one of those people. I had my little basketball blog back then plastered with all sort kinds of banners, CPM, CPC, CPA, you name it. Of course it all backfired for me. The only positive thing then was that I am enjoying running a basketball site. It’s my passion, my hobby.

Eventually and fortunately I said to myself, “bug this! I’m not gonna do any money-related strategy, Im just gonna do what I enjoy, I’d write posts after posts and just do my thing. A kid like me should be enjoying life anyway!” And it was a crucial turning point for me.

After almost a year, the blog started gaining traffic and then money afterwards. The blog was doing good in page impressions that the CPM banners that I used to hate before started giving me respectable daily earnings. Then I started getting private ads from big sports-related companies and it really blew off for me. For some people the money I made back then may not probably be that big, but for an enthusiastic kid like me, it’s an unforgettable experience.

I always reflect back to it and I love telling this story to my friends over and over again. And I’m always amaze when my friends respond to me and say “wow that’s a ton of work. I can’t imagine myself putting that much hard work!”

Looking back, I didn’t really realize that what I did was “a ton” of hard work. All i knew was I was putting up some posts on how this New York Knicks suck, on how LeBron James is the best player ever and stuffs. Heck, I enjoy it so it must not be really hard work.

And oh, what you read above is the elongated version of my about page. šŸ˜‰

Disparity between Hard and hard work

I used to do lots of programming back in college and so if you know everything about it, you’ll know it’s really hard to be one. As a programmer/coder you need to know a lot of things, you need to have a broad perspective, you need to haveĀ  superb logic to make things work and you need an immense patience testing and trying different lines of codes. In short, its hard.

Blogging (or making money from blogging) isn’t. Hell, just as long as you know how to read, write, type, copy, paste, act as human, interact, you’re qualified. Everyone does qualify for it but why is it that very few succeed? Yes, lack of hard work. Blogging isn’t hard, its just a lot of hard work. It’s so true. It’s easy to write an article but you need to work hard to come up with 50 high quality ones. It’s nuts to interact but its a challenge to do it with over a hundred of people. It’s tough.

I don’t consider myself a guru and no one of my readers do but I can share here some insights that I feel can be helpful to you:

1. Just do it, stop strategizing!

I usually get a lot of flak when I tell people about this but just from experience (and from observing how big bloggers like Jeremy did), I can tell that this is one key aspect why I’m somehow more successful than some people.

I just do it, if it doesn’t work then I gotta move on! The problem with strategizing too much is that people keep on speculating, lurking, observing that nobody does anything! The biggest problem has and always been getting off your ass. I don’t know about you but I certainly wouldn’t refrain from doing things unless experience tells me that ‘hey this isn’t working’.

The statement “Experience is your best teacher” is corny but its still powerful and proven. You just don’t let people dictate you things, do it yourself. After all you really don’t have anything to lose. Every of our failure racks up to our own education and this is one good thing you will always have.

2. If you enjoy it, just go on! (Passion)

That’s why passion is a key element in blogging. I mean why write about something you don’t enjoy in the first place? That’s probably the biggest reason why most bloggers fail, its because they really don’t feel passionate about what they’re blogging. How can you enjoy talking about making money online if you don’t know it?

It’s always been the same parallels over and over again with all of these successful bloggers. They enjoy just blogging on something that they don’t really expect anything. Why don’t you go on Darren Rowse blog’s archive and look for some of his oldest posts. Its amazing how this guy churned out almost over a hundred of blog articles with over 1000+ words each that never even got any comment/traction? Of course these days Darren can write an article w/any length and still get a heap of comments but the lesson here is that you’re not going to get noticed overnight and if you don’t have passion, I doubt you can last too long in the blogosphere.

3. Stop chasing for shiny golden “secrets” because there’s none.

Ok again I used to be like this one when I was on my early stage of blogging. The scenario is usually like this: A blogger reads a post on some blog that making money is hard. You have to do this, do that, implement this, test, blah blah.Ā  So what happens is that this blogger says to himself “No, there must be something better than this, I need to keep looking for one”. And of course the cycle never ends. That blogger would never ever get to work because all he does is chase for secrets.

There’s a big misconception about “premium info stuffs” and secrets. Most people think that these are just the same. The truth is its not. Most info products whether its $9.95 or $999.5 is all about educating people. I’ve consumed a lot of them and I hate eBooks actually all I can say is that the main goal of most of them, if not all is just to organize infos around the web, compile them and present them well. You’re paying them not really because of the “premium stuffs” but only because they’re saving you from getting overloaded. In short, they are giving you blueprints so you never have to find them yourself.

Why not take time to look Technorati’s top 100 blogs? Do you think these guys have secrets? All you can notice is that these bloggers provide massive value to their readers and that alone sums up why they’re popular.

Wrapping it up

As I end this I’ll repeat. Blogging and making money isn’t hard,Ā  it’s just a lot of hard work. “Hardwork” is an overly used term but surprisingly not a lot of people value it. From my experience, and from other people’s experience, there’s really no need to reinvent the wheel and chase for something more. Besides if you’re exerting hard work on your passion, then it’s really not hard after all.

I haven’t written a long post like this for a while and I got carried a bit while writing this, lols. But as always, I’d like to hear back from you.

Filed Under: Blogging Experience, Blogging Tips, Featured Articles, Internet Marketing, Top Posts Tagged With: blogging, hard work, make money online, making money blogging

Setting Up a Facebook Fan Page for Your Blog

Setting Up a Facebook Fan Page for Your Blog

by Melvin · Aug 30, 2010

As I mentioned in my last blog post, I’m trying to be active in Facebook once more, not with my personal account but with the blog’s fan page. So far it’s been good, slowly but surely I’m getting people to communicate with me through that medium.

Anyways, I set the fan page last year and even up to now, I am constantly getting asked on how I do it. I’d love to point to amazing and definitive guides like the one from Pat Flynn and some others. Pat has absolutely helped me set up mine by writing a Facebook Guide for Bloggers which is an extremely popular article.

Now the reason I’m doing this post is that I want my readers to have a place too, or just a reference just in case they want to set up a Facebook Fan Page for their blogs. Another is that Facebook has made some changes with the custom box and I believe most of the articles haven’t updated their guides yet so it’s good to have the latest one right? šŸ˜‰

Setting Up a Facebook Fan Page

First things first

I’ll go straight into the topic. To start creating a page, head on to the Create a Page page. You have three options there, you could create a fan page, a community page, or a Facebook group. In this what we’d like to do is create a fan page so click on the Fan Page section. Don’t worry creating a page is FREE to anyone.

Make sure you name your page carefully because it’s something that you can never change later on. So take your time in naming your page (usually it’s just the name of the blog as well), and double check if you typed it correctly.

You may also want to put in some status messages first. People don’t subscribe to a fan page that has empty interaction. I know its odd to put a status message when there’s no one following you yet but trust me this is what is needed. Plus, everyone does that initially.

Personalization

Now make sure you don’t become one of those millions of fan pages that create just a generic page for their brand. Facebook fan pages almost look the same but you can customize it by personalizing the way it looks. And you can do that by simply uploading images.

Upload your photo, make sure it’s something that would represent the brand of your blog. You could either place a custom logo image of your blog or simply just a pic of you. Do not also forget to write details like the tagline (the one that appears under the logo) and the info tab which would contain all the basic information about your fan page.Ā  Again take time to write those information.

Lastly, create a custom box! A custom box is just basically a box that is outside the default “Wall” and “Info” boxes. The main use of this is you can create a custom landing page for your fan page. Here’s how mine looks:

MelvinBlog Fan Page

You could easily do that clicking on the + sign on tabs and adding a custom box. You can then name it and put content inside the box. The “in thing” however is the use of images. As you can see above, my landing page just consists of an image and a simple html text. Make sure to get your message clearly across your target audience. Do not also forget to ask them to LIKE your fan page.

To create an HTML, simply add the application Facebook Markup Language and you’re ready to go. Using it is as easy as using an HTML editor.

Little update that I’d like to emphasize is that Facebook has updated their terms when it comes to custom boxes. Before the maximum width for an image is 760px but Facebook has reduced it now to 520px. Make sure you comply with the settings or else the custom box would look ugly.

Finishing Touch

Now maybe you’re wondering, where is the custom box for? As I’ve written a lot in the past few months, I’ve always emphasized the importance of landing pages. With landing page, you can actually “convince” your potential readers more to do something that you want.

Now head on to the settings of your fan page and change the “Default Landing Tab” to your specific custom box. Now every visitor that goes into your fan page will land to that custom page where they will be more enticed to “like” your page as opposed to just landing to the default wall tab.

facebook default tab

As you can also notice, your url is pretty not personalized. That’s normal. As soon as you hit 25 fans, Facebook will give you the ability to change the vanity url of your page. Again, make sure you are sure with what you input as this is pretty much unchangeable.

Conclusion

Now you have a Facebook Fan Page for your blog. Utilizing a Fan page is like using Twitter except that there’s almost no limit. And since anyone uses Facebook more than Twitter, you could literally build a powerful community behind that communication medium which in turn can translate as traffic to your blog or vice versa.

But how do I get people to like my page? There are thousands of ways but the most clever way first and foremost is to initially contact your friends in Facebook and tell them politely to fan your fan page. It’s easy, if you have 50 friends, Im sure almost all of them wouldn’t mind “liking” your page.

Did I miss anything here? If you would like to add something or ask anything, feel free to write in the comment form.

Filed Under: Blog Tools, Blogging Tips, Featured Articles, Internet Marketing, Preachings, Social Media, Top Posts, Traffic Tagged With: facebook, facebook fan page, melvinblog fan, set up fan page

What Type Of Blog Post Can Get You the Most Traffic?

What Type Of Blog Post Can Get You the Most Traffic?

by Melvin · Jun 30, 2010

This is the question that I got from a good friend couple of weeks back. I was about to post it last Monday but I got super busy. Anyways back to the topic. So you’re feeling good to write something you think would crush the blogosphere right? You sit down and wrote it, published it and boom, not much traffic. Where do I get wrong, maybe you’re asking.

Anyways first I’d like to answer the question first on what is the best day to post a good article? The answer (I know you’ll be disappointed) is it depends. Mostly and from my experience the best day is either Monday or Tuesday. This is when I mostly post my “pillar articles” as what Yaro Starak calls it. I was also inferred that Friday and Saturday are good days as well but as I’ve said it depends on the behavior of your readers.

So what type of blog post can get the most traffic? Here’s a list based on my own experience as well as some research. No particular order:

Personal posts

I talked about this in my post about personal posts and voyeurism. Again the reason why this type of post gets so much traffic is because people are always interested to know private things about the author and also add the fact that literally everyone can participate in this type of conversation. Once in a while, it’s nice to let our readers know that ‘hey Im human too and I screw up sometimes’ Here are some examples:

  • What’s the Best Birthday Gift for the Girl I?
  • Finding Job, err.. Career, Do I really Need to?
  • Making Money Online & Then Quitting School
  • MelvinBlog’s Photo Gallery

“How To” Type of Posts

Arguably and obviously the best way to get it done during high traffic days. “How to” posts are basically like definitive guides wherein you write an article with a minimum or longer than 1000 words. The reason it works well is obvious, it gets people to read more. And if you do this write, you will not only get a lot of traffic, you will also get a lot of links from other blogs in the blogosphere.

I have done a couple of this post in the past few years but this year I’m trying to do it more and more to provide the best value for my readers. Here’s my portfolio of my own how to posts:

  • How I (Literally) Doubled My Blog Advertising Income
  • How MelvinBlog Dot Com Really Makes Money
  • Definitive Guide to Driving Traffic With Forums
  • How Landing Page Can Increase your Blog Traffic
  • How To Get That Advertising

Resource Guide

This is another type of post that seems to rake in instant traffic to a blog. Here in this blog, you really will not find that much but I know for most blogs this is usually there main driver of traffic for their sites. The reason this works so well is because people see it as handy, meaning something that they can bookmark or use for future use. And besides people love lists so no wonder why it does well. Ex:

  • Productivity Toolbox: 37+ Tools for Taking Action and Getting Things Done
  • 7 Types of Blog Posts Which Always Seem to Get Links and Traffic
  • I Paid 12 Months To Learn These 32 Things

Interviews With Other Bloggers

Actually this goes well specifically for interviewing high profile bloggers in your niche but for this I would like to use bloggers as a general example. This type of post can attract so much traffic mainly because most bloggers, if not all, love talking about themselves on where they’re up to lately! Instead of just you spreading the word, they help you spread the word and if they’re big enough, let alone their massive number of readers do the job for you. Examples:

  • MelvinBlog’s Head to Head
  • Bloggers FaceOff

Contest Posts

Contest posts are the type of posts that can get it done pretty quick. For obvious reasons, contest posts can very much get massive traffic, comments and attention in just a span of an hour. The cons though is that the long term effect and benefit of it is non-existing since people don’t need to read if it’s already done. In short, it’s time-sensitive. Examples:

  • MelvinBlog’s Best Blog Marketing Tip Contest
  • MelvinBlog Dot Com 2009 Contest

Controversial Posts

Controversial posts can get an equally massive traction around if done properly. However, never ever do it for the sake of being controversial. Know what I mean? When you expose something or rant on someone, make sure you back up it up with facts, not just speculations. There’s a good chance that the traffic you will get can only do harm for you if you don’t do it correctly.

My favorite guy in doing is a dude named NickyCakes. Nick has been exposing and calling out on people especially if he thinks they suck. The good thing is he always backs it up with facts. But the one thing that you have to keep in mind when doing controversial posts is that you have to be ready for everything, regardless of you’re doing it right or you’re doing it wrong.

Linkbait Posts

Linkbait type of posts kind of like included in each and every type I mentioned above but the reason I had it seperately is because there are some bloggers out there who use compelling headlines alone to get massive traction.

I’m sure you’ve read intriguing titled posts wherein the content doesn’t really fall into the other type of posts I mentioned above. A good example of this are the April fools posts wherein it’s intriguing and that alone get so many people to read their stuffs.

There’s not much return in it because people are gonna either find it nice or they would get pissed off and it could result to a high percentage of visitors just bouncing off.

Conclusion

Those are the different types of posts that can potentially get the most traffic. So far I think I’ve done most of them and this blog post is more from my experience in blogging.

Also when considering on publishing on any of these posts make sure to spend an ample amount of time and work on them carefully. As I’ve said a lot of times already, it could completely go the other way and more likely just harm your blog if not done correctly.

That’s it for now, how about you do you have any types of guest post that works the most for you? or maybe you would want to share your own reason why some of them work so well?

Image credit to: http://hermawanputra.files.wordpress.com

Filed Under: Blogging Experience, Blogging Tips, Featured Articles, Internet Marketing, Money magnets, Preachings, SEO, Social Media, Traffic Tagged With: blog posts that get traffic, type of posts

How MelvinBlog Dot Com Really Makes Money

How MelvinBlog Dot Com Really Makes Money

by Melvin · May 10, 2010

make money from blogI got this request from two people and although they are only two people (lols), I thought I would share here with you right now how MelvinBlog Dot Com makes money.

First and foremost, I would first like to clarify that this blog makes very little to no money at all. Initially when I started this blog, I had in mind bloggers like Shoemoney and Carl Ocab and basically told myself that I’m really going to monetize this blog as hard as I could. Eventually it did especially the past few years where it makes a steady three-figure income every month which I thought was amazing considering I’m not really selling anything except ad space and also the fact that the blog isn’t a high traffic one.

Anyways enough schmoozing, today I am going to break down to you how this blog makes money in the past recent years. I may not totally give you the exact figures or the precise time period but I’d try to detail it as possible.

This blog is nowhere close to a high-traffic site but it’s enough for me to make some money out of it and take good care of all the bills. I also think it’s interesting to let people see how this blog makes money considering a lot of blogs who have much bigger traffic than this blog has been having difficulties with monetization. Without further ado, here we go.

Direct Advertising

blog advertising

It’s no secret and by simple observation you can easily see that majority of the money from this blog comes from selling ad spaces directly to advertisers. I sell several advertising which includes the well-known square banners at the sidebar, I also have text links and the premium spot which is the 468X60 banner space. Initially I wasn’t too keen on selling paid reviews but after realizing it’s totally just fine, I decided to give it a go.

I don’t know but I think I really do well with selling my ad spaces in this blog. I usually get sold out and if not, maybe 1-2 ad spaces were left. One reason is that my ad space is really cheap. I know some bloggers who have the same traffic than me yet they’re selling their spaces for like double of my amount. I’ve talked about it in my how to get that blog advertisers post and it’s all about really letting the marketplace decide for the price tag. Getting 4 $10 placement is always better than one $25 placement.

I’m also keen on giving out discounts especially if it’s on a commitment basis or if it’s a bulk package. Not only I get to be able to get sponsors but also it builds that publisher-advertiser relationship over time which is something that most bloggers don’t do.

And lastly yes I use a very awesome plugin called OIO Publisher. For those who do not know, what it basically does is make selling ad space automated. The advertiser purchases an ad, and then the plugin does everything. You don’t need to upload the banner manually, you don’t need to undergo to those long processes that you usually go into when doing it by yourself.

It also does have some other unique features like geo-targeting and stat-tracking in which it emails the advertisers about all the stats, the clicks, ecpm, and all those geeky number stuffs.

If you don’t have it yet, get your copy now. I know I was like having some pride into myself before and said ā€œI’m not gonna jump into this OIO thing.ā€ I was making good money then but upon purchasing, I almost doubled my advertising income alone because of this plugin. $47 is so cheap since you can use it in as many of your sites as possible.

Direct Ad Sales alone pays for my virtual private network hosting bills and some other couple of outsourcing works so maybe it’s not that dead after all.

Affiliate Marketing

affiliate marketing money

Most of you here know that I’m an affiliate marketer primarily running CPA campaigns through Pay-per click and then Facebook so being an affiliate is usually my bread and butter in terms of making money. But then it’s not really something that is related to this blog so I really don’t count it as part of the revenue.

However, I made some money though with some affiliate products I recommend in this blog. On my earlier days I was promoting affiliate networks like Pepperjam Network and Clickbooth which back then was paying $5 and $10 respectively for every referral. I made a lot of money in that since I leveraged the blog’s traffic and my reputation in forums. Do take note that I was making money as well by promoting affiliate offers within the network so I was not just trying to refer people for the sake of making money.

Most commissions nowadays are from the products that I’ve used and recommend here in this blog. Some of them include the 31 day workbook by Darren Rowse, Elegant Themes, Theme Wars, and of course OIO affiliate program which is one of the lucrative programs out there. Again, I promote products that I use and recommend. I would say stay away from promoting stuffs that you haven’t used yourself.

Affiliate program isn’t really the main driving force of this blog but I know some blogs who do really quite well with this business model. One of them is Michael Dunlop of IncomeDiary.com who doesn’t sell ad space. Instead he leverages his traffic by providing tons of free good stuffs and then recommending products to them afterwards. It’s a great business model as well for the blog so you might as well look at that.

Selling my product

selling own products

If you can remember I sold a product last year which was called ā€œMake Money Online Blog Monetizerā€ in which it was my first info product ever. The product was launched for 2 and a half months before pulling it out in the market. I’m not gonna say it’s the best product ever since sliced bread but it did almost raked in a thousand dollars in that period. I know I could’ve done much better had the internship not started killing me back then.

Since then I closed the product down as my goal was really to test the market back then as well as analyze its scalability. Whether I had made $20, $200 or $2000, I would still close the launch for that thing for the same duration of time. Whether it is still going to get launched again or not remains to be seen though.

In the latter part of this year I am looking to release another product so stay tuned for that.

Unorthodox Monetization Ways

unorthodox monetization

I always take blog monetization as a big challenge so I did some unorthodox ways to squeeze money from this blog as well. Ā One of them is through the ā€œput the banner and make money programā€. During the past couple of years it was really kicking. I mean you don’t need traffic, don’t need page rank, all you need is to sign up, and then put those ugly looking banners that are made of frames and tables and then receive your 10 Euros (they were usually paying Euros). Some are on a recurring basis and most are on a one time basis.

I really didn’t get the other side of it, all I knew was it’s another way to make money. I even wrote a post about it on how you can money without any sweat at all.

I also did some paid text links in posts thing where I basically was approached by advertisers saying they want this keyword in this specific post to link on their site or whatnot. Probably it’s an evil tactic but is definitely another good way to make money. The buy sell text links forum in digital point was where I was getting most of my clients.

Finally I also tried my luck with CPM-based advertising where I get paid a dollar or more for a thousand impressions. I was a smart ass so all I did was to leverage social media traffic, setup some rotating IP addresses to view my blog and buy cheap traffic. It was a little profitable thing but then I stopped doing it when I switched with this magazine template.

I still have a couple at the back of my mind but I don’t think it’s good to share those things as well as it may probably harm your blog if you implement it. Anyways do take note too that this is what I’d like to call as ā€œdesperate monetization measuresā€. Like I’ve said, it’s always a challenge for me to make money and so even when people see me as trying too hard to make money, I really don’t mind.

Future Plan

As I’ve said I’m going to release a couple of products down the road this year and test the market for it. Since I started list-building last year, I would try to get something from it as well, try to build relationships and then leverage it by recommending some stuffs to them.

The direct advertising model is going to be here in my blog for at least this year since its making me some really good money although I would try to shy away from it probably starting next year once I start getting a more consistent stream of income from other sources

An interesting note to take as well is on how I myself have turned the focus of this blog from making as much money as possible to actually starting to work more on its personal brand and focusing with relationships instead. Although the blog still makes decent money, most of the goals that I’ve set this year aren’t really on the financial side, rather more on building a larger community towards it and bigger readability all throughout the blogosphere. Money is good, but I’d take growing credibility and expertise any time of the day.

Long post huh? What say you?

Filed Under: Blogging Experience, Blogging Tips, Featured Articles, Internet Marketing, Monetization Tactics, Money magnets, Preachings, Q & A, Ramblings Tagged With: Affiliate Marketing, blog income, Direct Ad Sales, make money online, melvinblog, product sales

Blogging Without Borders, Why Location Is Not a Limitation

Blogging Without Borders, Why Location Is Not a Limitation

by Melvin · Apr 26, 2010

GeographyDo take note of this, Yaro Starak and Darren Rowse are from Australia, John Chow is from Vancouver Canada, Daniel Scocco is from Brazil, Chris Garrett is from UK, Murray Newlands is also from UK I believe and my friend Carl ā€œKidBloggerā€ Ocab is from Philippines and etc.

Ok now from outside this niche. Alborz Fallah of CarAdvice.com.au is from Australia (arrgh, again), the ever famous Danny Choo is from Japan, Lhong Zheng was from China (although he resides in Mulgrave), and again fellow Filipino tech blogger Jehzeel Laurente lives here in Philippines. And yea you’re right, I probably have missed a ton of other people still either because I did my research poorly or didn’t do research at all. Anyway, lols. šŸ™‚

Whew, that was quite a long list! I was watching NBA (w/c is one show I always watch no matter what) and they have this segment called Basketball without borders where they usually go to places outside US to have campaigns on basketball. They even play official ball games there sometimes. It’s refreshing to think that you can play basketball no matter where you are.

Thinking of that, I kinda relate it to blogging. You can easily notice that all bloggers I mentioned above live outside the United States. Most people who are just planning to get started blogging worry a lot on whether they can even get attention, relating it to the fact that they live outside big and profitable countries like America and Europe.

To make it worse, most bloggers even do recommend bloggers to target bigger countries mentioned above if they are considering making money from blogging. As a result, bloggers are discouraged even before they get to have a chance.

I would tell you this one straight to your face, successful blogging has no borders, geographical location is NEVER a limitation! Whether you are blogging just as a hobby or using blogging as a business tool, you should never ever get discouraged just because of where you live. Remember that in any country there is always a (profitable) market for something. There are always things where people want to spend some money to learn and educate themselves.

If you’re just going to get wet or in the middle of that (very slow) learning curve and you’re feeling discouraged, I feel for you. I was once like that. When I started my past blogs and websites I basically plastered them with Google Adsense. My neighbor is reading it, my classmates are reading it, and they are clicking the ad. And it sucks to realize that those clicks even with a good quantity totals to just a very small amount (since most clicks is from my country).

And then as I was signing up with other different ad networks I was a bit disappointed to learn that some networks rejected me just because of the fact that I live outside the US. It can really be depressing but having the proper mindset, here I am today.

It’s important to always look at the big picture, not get discouraged by all those cons and instead work on things you could care more. I myself live in a third world country, Philippines. As I was looking at my Analytics and logs, I was seeing the most of my traffic comes here in Asia, and I can say those readers are big factors why I make money from this blog, why I’m somehow read by people.

In the end, it doesn’t really matter where you live from or where your target market is. The only thing that matters is your dedication. Sure, you can count the disadvantages of living in your place at your fingertips or you can elaborate the advantages of living a big country but that’s not a legitimate reason, in fact it’s not even a reason.

As I end this, I do hope you can look at those bloggers I mentioned above and use them as an inspiration. Inspiration not just as big and successful bloggers, but also as bloggers who live in different parts of the world. Yep, blogging doesn’t have any borders, just like basketball.

Filed Under: Blogging Experience, Featured Articles, Money magnets, Preachings, Ramblings, Top Posts Tagged With: blogging, blogging without borders, location not a limitation

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