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A blog that chronicles my journey on online marketing, blogging, social media, technology and life.

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Can You Still Get Traffic By Being Active In Big Blogs?

Can You Still Get Traffic By Being Active In Big Blogs?

by Melvin · May 25, 2010

Before, one of the most effective ways to get your new blog noticed is to comment on as many number of big blogs as possible. Back then it’s not just effective, it’s almost considered as a standard. You are basically going to be considered fool if you’re not utilizing this free traffic technique.

But like anything, as time rolls out quickly, things change so drastically. The once so popular blog commenting on big blogs has somehow declined. Not that people aren’t commenting anymore but these days, you’d rather see bloggers do a guest post, run a contest, focus on writing a series post or do more productive stuffs than by being active in their favorite top blogs.

It’s Not as Effective as What It Used To Be

There are really a ton of other things that aren’t as effective as they used to before. One good example is link exchanges. 5-10 years back, it was like the only method that webmasters use both to drive traffic and increase their rankings in the search engines. That’s why people always say that the pace of an online business is much quicker than the real world ones. This day what you’re using may be still effective, the next day you’re not guaranteed it is still gonna work.

As for being active on top blogs, here are some of the reasons that I see why it has somehow declined as not as good as what it used to be.

  • Poor Quality of Traffic – It doesn’t take a lot to see that most bloggers who comment on those sites do it for the lone sake of commenting. I don’t know but I’m really puzzled why bloggers like Chow allow comments such as “thanks for this interesting post” as it doesn’t really add anything. Most of these bloggers were inferred that they need to comment on 200 blogs a day so they do it as fast as they could.
  • Happy-go trigger audience – This one relates to the first factor. The good reason why no one will notice your comment is because 98% of bloggers don’t really read comments of other people. They just comment and then leave, comment and then leave. Oftentimes they don’t even recognize who have written the posts. For instance everytime I do a guest post, most commenters would comment and not even think the post was a guest writeup by another blogger and not the author.
  • Saturation – its plain common sense. Why does one thing work so well before than today? Because before, the method isn’t abused, its used by a reasonable no.of bloggers. But now that everyone uses it, its really hard to see a return.

</end of rant> Anyways as I was writing this post, I just thought it would be interesting to share with you a little case study on what interacting with big blogs bring to the table for me.

For the past month i have been really trying to become active lurker reader on some of the big blogs in our niche. I had observed what ZK has been doing and basically I gave myself a go. And here’s what I found out (in last months period):

From John Chow’s blog

johnchow trafficFrom Shoemoney’s blog

shoemoney trafficFrom Carl Ocab’s blog

carlocab traffic

And from DailyBlogTips

dailyblogtips trafficIt wasn’t ever massive but it’s a good proof that by being active on other people’s blogs you can still reap some traffic. It would also be interesting to see how different blogs have different visitors and behaviors. For instance Shoemoney’s blog, returned a bounce rate of 39% which is pretty good considering that all audience came from just reading my comment and then clicking my link.

John Chow has sent me the most no.but its hard to determine it since I’ve done a couple of guest post on that site as well. As expected it returned a higher bounce rate since most of the blog’s readers are trigger go-lucky ones.

Carl Ocab’s blog sent me a pretty nice stat to play with. His blog was like in hiatus for three months and to receive that no.of traffic and bounce rate is pretty amazing. DBT on the other hand, had the least new visits % . This means that most of the readers of that site also read my blog as well.

Importance of this

Why am I telling you all of this? You may probably have been scratching your head on whats the importance of this. Two things, first is I love playing with stats. I spend a lot of my  free time with Analytics and analyzing my logs and second is that stats can help you a lot in terms of improving the usability of your blog and eventually driving more traffic. As an old adage says,”the number will always speak for itself”. I’m a huge advocate of that.

So to conclude, yes we can still get good traffic from being an active commentator on those big blogs. But it just does not gonna happen right away, you have to be creative and make sure you’re adding good value to the community and not just being spammy. After all, we’re not just concerned about the quantity, we’re all after the quality as well.

Filed Under: Blog Comments, Internet Marketing, Ramblings, SEO, Top Posts, Traffic Tagged With: big blogs, blog commenting, traffic from big blogs

Replying To Every Comments Is Silly!

by Melvin · Apr 24, 2009

Interacting with your readers is one thing that makes a blog a tight community. As what has been said a thousand times, blogging is a two way process, providing something, and getting feedback. So in short, you cannot just provide good content and then take a nap. Your readers sure have their say, maybe they couldn’t understand something or want more clarifications. Either way, this is where replying to them takes place.

While I do reply to 15-35% of comments in this blog, I think replying to each and every comment is silly! Why? Simply it’s because you really don’t have to most of the times. I find it ridiculous when a blogger responds to all comments (including trivial comments). I read Neil Patel’s blog and to be frank I enjoy reading it. But I just don’t get why he needs to reply to all comments he receives. I also have done a guest post on Yan’s blog about reputation management. I was asked by him as well to reply to every comments, so I did (not all comments though). Anyway I know 60% wouldn’t agree on me but I just think I have these 4 reasons why I think it’s silly and here they are:

  1. Not all comments add value – Comments like “been here, nice blog” or “thanks for this informative post” are no way can be considered as useless comments. In fact, it always feels good when someone finds your article great. But, it doesn’t add value! I feel I could always go by not saying “you’re welcome”. Depends on my mood, though. 🙂
  2. 85% don’t even get back to your post – The truth about bloggers is that, they bounce so fast. I mean because they want to comment on as many blogs as they can, they don’t really pay much attention to the post and would just rather agree on it immediately or say thank you. So because of it, they wouldn’t even be able to read your reply. In this case, I always look whether someone is subscribed to the comments via email (always make sure it’s unchecked). In that way, I would know if the guy is really waiting for a reply or not.
  3. It inflates your no.of comments per post – In my previous post about whether comments could justify the success of the blog, I tackled that because some of the bloggers reply to every comments, it makes their blog’s community so huge. I’m not really against it but I think it can have a negative impact on a blog because the blogger may have been wasting his time replying to all comments instead of promoting his blog more.
  4. Face it, not all your posts can be liked! – Well in my blog’s case, I have a ton of personal posts rather than helpful posts. I understand that by posting something about my crush, or my school life, it would tune out some of the readers. You see, people always expect something from your blog. If they are into blogging and they think you could help them but suddenly they’ve read an affiliate marketing article, it’s very likely that they wouldn’t get it and won’t respond. Same with contest posts. They rack a hundred comments but that doesn’t justify the popularity of a blog.

Overall the number of comments is really a nice way to dress your blog up and have a nice community. It attracts readers, advertisers and so on. But I think it goes more than just that. If you could possibly work more on other important things that would benefit your blog then that would be nicer than just wasting your time replying to each and every comment, even though you know its just a spam. What do you think? Or maybe am I missing something?

Filed Under: Blog Comments, Blogging Experience, Blogging Tips Tagged With: blog comment, blog commenting, replying to comments

Do Comments Justify the Success Of a Blog?

by Melvin · Jan 7, 2009

Most people and friends who just have recently started a blog normally ask me “why is my blog not getting comments? I look at my Analytics and I see the traffic but no comments” I responded then “time will come and just be patient”. But then at the back of my mind there are a lot of things going on so I  decided I need to post my thoughts here.  Ok, getting in into the number of comments into blogs, most people, I think are so wrong into thinking that the number of comments to  blogs justify how successful a blog is. Although comments are for sure one of the things to look at when analyzing a blog, I think it only plays a very small percentage on it. I am now blogging for almost a year overall and about 7 months with a blog kinda related to internet marketing and make money online and I really have seen it all with this niche.

I used to have a basketball blog and it drives traffic like crazy before and it only receives 5-6 comments a day. Now I got this Melvin Blog that gets an average number of traffic and yet I almost always get 10+ comments per post. Does it mean its a successful blog? No way! How about blogs getting 20-50 comments per post? Not either!

Blog comments can pretty much be gamed and by saying gamed, I don’t really mean blackhat. Sure I have 150-250 good friends and only 5-6 of them knows I blog.  Only 3-4 of them read this blog. So you see, it really depends. Now if you have 200 close friends that are addicted to blogging as well, then chances are you’re going to get nice number of comments.

Most people reply to each and every comment in their blog, some comments always on a blog that comments on them and so. But the thing is that it really just plays a small role on determining a blog’s success. Don’t get me wrong, sure it’s nice to have people that always care to say something or people  that share their stand.

It also works well on the eyes of advertisers and so. Maybe we can also add the fact the maybe the blog’s content isn’t as great as others that’s why its not returning the expected number of comments. It’s all true but the main point is you cannot take a look at the other blogs who get 100 comments and say they are an established blog! You can’t say I’m a smaller blog because I get fewer comments.

I know you also know a lot of blogs that are getting thousand uniques a day and do not get much comments but certainly there are a number of factors to look with how commenting really works, why people comment on posts/blogs, and if it really makes a blog successful or just makes it look successful.

Filed Under: Blog Comments, Blogging Experience, Top Posts Tagged With: blog comment, blog commenting, comment, comments

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