Oh My, Pay Per Click!
Posted on September 22, 2008 by Melvin
Hard times! I was doing some hardcore pay per click the past 2 days with a certain offer from Copeac and although I was not really failing that bad, it still didn’t look well in my eyes. Basically I had about 5 different campaigns there each with 600 PHP daily budget ($10+) and each of the campaigns have different ad types. I have been focusing on some email and zip submits that pay $1.55 per conversion. On some, I was doing dating niche that pays $3 per signup. I guess since I took a break on Pay per Click I really had my skills declined a lot. Although I was never really that succesful in ppc, I always enjoy it. It’s not really easy to get your ad in front of 20,000 impressions per day for free.
Well going back, I think the first day was a complete flop as I never really noticed my ads were disapproved by not complying to the quality guidelines. The dating try was really a flop! I was paying the max of $7 CPC per a $3 offer! The dating has became more saturated and its just harder now! A certain email submit was doing well as i net $26 on 1 1/2 days w/me spending $15 on that campaign. Here’s a quick look (Click for larger image) :
And here’s the adwords cost:
So, what I made in that email submit is $26.35 and the cost for everything is 1,000 PHP ($30). Not bad! Well I do really hope for something better than taht! If I would be losing money in PPC, I would be elated to accept it if I learned from it 
How bout you, how’s your PPC campaigns doing?
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Discussion: 19 Comments
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Hussein
- 22nd Sep, 08 03:09pm
$10 per day is too big.. hmm.. why not just advertise on other blogs like purchasing banner ads or text links..
Melvin Reply:
September 23rd, 2008 at 1:42 pm
because its not usual to make $50 in 3 days w/banner advertising
ZK@WebTrafficROI.com Reply:
September 23rd, 2008 at 4:25 pm
You will not be able to match the number of visits from banner ads.. PPC visits will give you more value and ROI
Royle
- 23rd Sep, 08 11:09am
Oh, copeac is damn great. I mean the simplicity of the network and its huge offers always attract me. Good you’re promoting them.
Melvin Reply:
September 23rd, 2008 at 1:55 pm
yeah, I really like their offers and how simple their site is.
Paula from Affiliate Blog Online
- 23rd Sep, 08 12:09pm
PPC is a long hard road. I am still trying to get my head around it but I think it’s just a matter of practice and lots of testing. Big money can be made but a lot can be lost as well if you don’t know what you are doing.
Adam - Creadiv
- 23rd Sep, 08 12:09pm
I have yet to break ground in the PPC area. I am working mainly on marketing my blog through entrecard and commenting. I will eventually get into this world, but I am not quite ready for it yet.
Lucas
- 23rd Sep, 08 12:09pm
Wow, I’m sorry that you had a loss there. Well anyway, I guess it’s the experience that counts, eh? I currently do not have any campaigns, but I might start one soon (I think later rather than sooner… lol) for an affiliate program too.
Bryn Youngblut
- 23rd Sep, 08 01:09pm
Just keep thinking of it as a learning curve. If you keep this up you’ll only keep getting better and better as you go on. It will be worth it in the end.
Chris
- 23rd Sep, 08 01:09pm
Although you made a little bit of a loss there, if you can keep tweaking your campaigns I’m sure it will turn around soon for you. At least you’re not down the entire $30!
I think I’ll probably give PPC a try at some point in the future, once I have made enough money online to fund it that is…
ZK@WebTrafficROI.com
- 23rd Sep, 08 04:09pm
If you take up an offer that will give you a high Cost per lead , you ll be better off with your ROI. The thumb rule for PPC is spend .30 per click for a product that gives you US$ 30 profit…Use the above equation for products with less profit . Ideally you should not do PPC if you are marketing a product which gives you less than USD 25 as profit…you ll never make good money that will justify your investment in PPC……it also depends on the niche of the product , number of searches for that product etc.
Melvin Reply:
September 23rd, 2008 at 10:07 pm
I agree and disagree. You can’t just put a $0.3 cpc on a $30 offer. Oftentimes $30 offer are saturated and if you bid low then you’ll never get clicks. It depends on what the offer you are promoting. And also I think although email and zip submits pay low, they convert very well and it’s feasible for anyone to make $100 in 10 days w/PPC campaigns on it
Bryn Youngblut Reply:
September 23rd, 2008 at 10:16 pm
I actually love email/zip submits and even some downloads, they convert pretty good if you have a good landing page before the offer page. Find cheap clicks for the certain submit, I find they convert anywhere from 7-10% if done right you could be making up to or more than a buck for every $.50 spent. You most likely won’t get rich from them but I keep many running as extra coin to test out the big boys.
Bryn Youngblut Reply:
September 23rd, 2008 at 10:19 pm
Actually that conversion ratio was for download software which is usually a bit higher for some of them than email submits. Email/zip can fetch higher.
Melvin Reply:
September 23rd, 2008 at 10:53 pm
yeah I head that. But I never have promoted download softwares and I just dont like promoting those..
Hugo Santos
- 24th Sep, 08 12:09pm
well you are at least trying.
i tried ppc for several times and in all of them i lost money. NExt time i try will be only after i get more formation.
Dilson Decano
- 25th Sep, 08 01:09pm
actually, i never tried to use PPC, and I want to learn more on that
Enkay Blog
- 28th Sep, 08 02:09pm
I think that it depends where you choose to advertise and what you are advertising. I was successful with certain campaigns and not with others. If you choose to advertise on a website like Facebook or MySpace the ads have to be somewhat tempting to their audience so thats something to remember too.
Danny Cooper
- 1st Oct, 08 03:10pm
One day I’d like to try PPC, but at the moment I just don’t think I’m qualified enough to take the risk, and to put it bluntly I don’t have any money to waste.