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A blog that chronicles my journey on online marketing, blogging, social media, technology and life.

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Is a Uniform Domain Name a Requirement in Blogging?

Is a Uniform Domain Name a Requirement in Blogging?

by Melvin · Aug 31, 2011

As newbies in blogging we are constantly taught that its a good practice to match the domain name of our blog to the market that we are into. So for instance if I’m blogging about tulips flowers, my domain name should be something like ‘pinktulipflowers.com’ or ‘tulipsflowersguide.com’. I can’t choose a domain name like ‘girlsoverflowers.com’ or ilovenmsname.com’. Yeah, I know the sample url’s are kinda creepy. =p

But does it really mean we need a uniform domain name or something that’s related to our niche? I myself is not a pretty good example as far as this is concern. This blog for instance is an internet marketing/blogging blog. But the domain name is too personal as it has my name on the domain name. Lots of my friends even think that melvinblog.com is nothing but a personal blog and people don’t initially realize that this blog is not really a personal blog.

Another concern is the branding. A blog like ‘internetmarketingsecrets.com’ can more likely be recognized as a marketing blog rather than a blog like [myfullname.com]. Of course this could also play a psychological role to your potential visitors. Imagine, a first time visitor comes in to your site because he was directed their by Google. And then he saw that the domain name is somehow very far from the topic he’s looking into. What do you think would be his reaction/response?

The last factor is the search engine rankings. This isn’t so much of an issue when you’re blogging in a general niche like ‘making money online’ or ‘buying cars’ or ‘insurance’. However it could play a crucial factor when you’re into microniches. Example is when you’re targeting your audience locally. A site like seomalaysia.com has a better chance of ranking better than a site called raneshabdulrahman.com when it comes to providing search optimization services to Malaysia. Or maybe a very small yet targeted niche like ‘beta fish’ in which most audience if not all come from search engines. That would then become a much bigger factor.

Defying the Odds

What I mentioned above are mostly the general rules that most people will really give you especially when you’re just starting out. And to be honest that should really be it. It doesn’t seem to make that much sense to have an unrelated domain name to the niche that you’re blogging to right?

But still we have lots of sites to reference to as far as not following that rule when it comes to naming domain names. Good examples in this niches are johnchow.com, shoemoney.com, entrepreneurs-journey.com, davidrisley.com. All of which have horrible (unrelated) domain names to begin with but they’re definitely the top guns when it comes to making money internet marketing kind of niche.And then we have crazier domains like icanhazcheezburger and a whole lot more raking in tremendous amount of search traffic without following the so called ‘standards’ with on-page optimization.

So I’ll leave it up to you. Honestly, I know people are obsessed with blogging and naming their blogs after them (or their nickname) so that might be the reason why. But considering a uniform domain name is still should be an option and besides, there’s really no harm in trying to be ‘uniformed’. What say you?

Filed Under: Blogging Experience, Domain, Ramblings, SEO, Traffic Tagged With: domain name blogging, uniform domain name

Don’t Have Domains, Start Picking Up Now

by Melvin · Feb 5, 2009

When I was just getting started with my online ventures I was wondering why people are spending their dimes buying up domains and never really using it as a website. I mean they buy about a hundred a only put 10% of it to real websites/blogs and 90% being just parked. I was pretty much wondering why should people jack up themselves registering domain names and only have it unused

Well now I was year older, I looked at my namecheap account and have seen about 35 domains in it and quickly realized buying domain is really a part of business.  35 isn’t a big number but most people don’t even get pass 5 domains because they think its retarded to get a lot of it. I mean you’ll just never know. Maybe 10 years ago, you had a thought of a domain douchebag.com and well before it was unknown. But if you would sell it right now, seriously you’re easily off to 5-6 figures just for that domain.

Not really talking about Domain Flipping here but basically its just that you always have to have domains as an internet property. Just as the same as in offline world, probably domains can be treated as land properties wherein you buy it and just use it when you already think something good of it.

So think of it and instead of spending $50 a month in buying shirts, why not just invest in registering domain names. I’m not really sure how to say you’ll make your money back but I assure picking up domains is a great business strategy..

Filed Under: Domain Tagged With: Domain, domian buying, registering domains

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