Contests or specifically blog contests are a great way to attract a huge number of people from a wide variety of demographics. Not only because its full of hype, but more likely because almost everyone joins it.
I’m sure you’re aware that I join as much contest as I can and bragging aside, I usually win a lot. From the simple, “subscribe to feed, comment here” type of contest to the harder affiliate marketing competitions, I probably had participated in all of those. Joining contest is really fun in the sense that if you lose, then you lose. I mean people don’t grudge when they lose in contests, instead they ponder on how it’s super fun and how they learned a lot. Another benefit is that it really brings you closer to other bloggers.
I know like me, you also like joining contests probably for the same reason and amazingly for me I don’t just join contests giving iPads or whatever gadgets, I literally join each and every as much as I could. Even if the prize is a Flip Mino or a simple quality eBook or even just a template, I am usually urged to participate.
I love Competing
This pretty much sums it up. I’m a gamer and I’m ready to compete all the time and every time I look back I always see this as a determining factor. I joined a lot of affiliate marketing contests by Market Leverage and I won I think 3 of them. For me it’s just nice to compete with all these people around the world doing the same thing with me and proving them something (I’m sure they’re proving something too!).
When I join contests, I don’t just carry my name and my blog but also my country. Philippines is a third-world country but what a lot of people don’t know about us is that we’re good. I mean again bragging aside, we’re good. There are a lot of marketers here who literally kill it with whatever business model and I know a lot of bloggers here who are really well-known internationally.
They say competition is always good because it just means there’s money in it. The same goes with contests. When you see you’re up against someone, you have that determination inside you to win it all. And the best thing is that you don’t treat others as a competitor, instead you treat him as a peer.
Feeds our ego well
If you’re winning, it satisfies us ego-wise. Who doesn’t want to get recognized as someone who emerged victorious in a contest? It helps you build your online portfolio, your image and you get more chance for people to visit you because you won the contest.
A good example is Lyndon Reid who won the shoemoney’s gambler contest. He won the contest so he got the prize of attending the summit for free and an additional cash but on a side note, he received so much traction because big blogger like John Chow blogged for him as well.
Prizes are good, too good to be true
In one of my old posts about how to make money outside internet marketing, I mentioned that joining blog contests is a good nice way to go. I mean seriously, how hard is it to actually tweet something or blog about it? Is it hard to write an entry to a contest? Seriously, oftentimes its just so worth it.
John Chow has had a post about this entitled “Are you scared of success” in which he pointed out how people are scared of joining contests. That is so true and I think there’s another factor that hinges with that and its a word called “laziness”. That’s a good point too since most people want to succeed but almost none can move, no one can really do anything.
What do you think? What’s your main driving point on why you join contests?