Why a Blog is your Best Marketing Asset

I have been blogging for about 4 years now and it still never ceases to amaze me how a blog can be utilized as a powerful marketing asset for whatever you’re doing.  For example, this blog alone has helped me do a ton of things just because I write here. It has that leverage that gives you a pretty good advantage over your other competitors in your market. Aside from that it allows you to do direct response marketing better than ever since you’re hardly pitching them anything but rather just giving out good content.

Anyway there’s a huge contest over at SEM-GROUP in w/c I am currently participating right now. My writing entry to that contest is entitled Your Best Internet Marketing Asset – Your Blog. It’s a detailed blog post about what I said above. It also tackles how blogging alone covers all of the other components that you probably already need in order to succeed in marketing your business online. Again you can help me win the contest by reading my contest entry.

It’s not a traffic-getting contest actually but rather just a writing contest. However, its one of those rarely lengthy blog entries that I usually do and I think you can benefit greatly from that.

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Comments

  1. Leonard Evenson says

    First of all congratulations for the last 4 years, it shows your dedication and success, and I am sure you will continue for many years to come. I also want to wish you lots of luck with the writing competition. It is usually a subjective matter, so there is always a chance of winning. I’d like to take this opportunity and offer you a software for reviewing. It is a program that helps online business owners to monitor employee performance (you can see the details at their website) and I think you’d have a strong opinion about it, and it would give you a great topic for a post. Wishing you all the best, Leonard Evenson

  2. says

    I’m a big fan of Tim Ferriss and he is one of the best examples of this. His blog is a huge marketing tool. He has a highly dedicated following, and could probably get some of his readers to turn over their first born child if he asked nice enough. It’s definitely a strategy I need to work on myself.
    Tabby´s last blog post ..How To Lower Your Insurance Rates After An Accident

  3. says

    Hi Melvin,
    So young and so much knowledge, I’m impressed!
    I am twice your age and just starting internet marketing as a hobby ;-) and found your page by a Google search which led to another etc…
    Congrats,
    Mike
    Mike Budd´s last blog post ..Hello world!

  4. says

    I’m a big fan of blogging as well but it does take time. After 4 years you must have a bit of momentum. I am at about 18 months of really blogging regularly and seriously and I’m starting to get there but it’s been 140 posts and a hell of a lot of time. It’s definitely not for everyone! I think you have to love writing.
    Dan the web designer´s last blog post ..SEO case study 2 – Wedding Videos

  5. says

    I enjoy the blogging process but find that it can become time consuming because I like to know what I am writing about that just spill out words.. I feel a blog needs to have solid content that relates to your niche

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