The Problem With HardSelling

Look, We’re Not Idiots Here

Posted on September 12, 2009 by Melvin

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Note: This is a spontaneous rugged post with no proof-reading whatsoever..

Internet marketing is all about sales pitches and good copywriting skills. Those who make a good amount of income as a marketer usually do things right, good sales talk, then proper marketing. But 90% of people just don’t. I’m really very pissed off on how a lot of marketers do hardselling the ugly way. Of course hard selling is theoretically ugly but exaggerating it makes it then 1000% more ugly.

I have read a lot of pitches, either in a sales page, squeeze page, peel away, or just pop up javascript. They don’t lack the selling point, what they lack is realism. Most of them are thrashy and are fool in expecting prospective customers to buy their stuffs.

worthfree You probably have seen a package wherein you would pay the main product for $37 and then get bonus packages worth $5999 right? Well isn’t it hyperbolic? You’re not giving away that value of items, would you? Who’s fool would do a hardwork, get paid $37 per item, and give away $5999 value per item? None! That’s because it’s totally untrue.

Another is the bullcrap use of strikethrough where the price starts at $1000 and for some reason, goes down up to $10 w/some bullshit reason. Ok, the use of strikethrough is nice, in fact I have used it a lot in this blog and some sales page. But must be used in a realistic manner…

The problem with marketers today especially in the MMO niche is that most of them play things wrong. Look, you’re marketing your product, ebook, whatever to a fellow marketer. Whatever tactic you have, the other end knows it completely well! Well don’t market to me, I’m a marketer. What say you?

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Discussion: 27 Comments

27 comments so far (is that a lot?)

27 Responses... What Say You?

The Bad Blogger

- 12th Sep, 09 06:09pm

Well, that’s the problem where people struggle to make money online. That is why marketer selling marketer usually unless he is some famous dude well, you don’t get a piece of penny from him.
So how can you really sell to those marketer? My guess or suppose my way, is to go under the radar where you find out what those marketer is lacking in and fix it in.
For example, most blogger don’t get much opt-in rate, well… you can introduce them tools that will increase their opt-in.
I know not all will be buy from you… that is why bonuses should be relevant which is to say… “here’s the tools you need and if you buy from me, I will send you my bonus which will tell you how to use it effectively”
See that… that’s called “relevant core selling.”
Like those $5999 bonus… seriously that’s out of no where.

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Agent 001 Reply:
September 13th, 2009 at 4:28 am
You are right. The bonus just act as the desert to flush out more customer to you.

People need to do research before buying stuffs.
Agent 001´s last blog ..The New Facebook Lite and @ Mentions

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Sire

- 13th Sep, 09 02:09am

Personally I don’t fall for all that crap, and I don’t really like those sites that have popups and peel away ads and some that use both or even more. I find them a turn off and won’t bother to come back.

The problem is that they see people like John Chow saying how it increased their subscriptions by 300% and then get sucked in.
Sire´s last blog ..Obama’s Health Care Plan Not At All Popular

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The Bad Blogger Reply:
September 13th, 2009 at 6:09 pm
Haha, that’s the problem with pro blogger, like John Chow is base on his way of marketing to increase the opt-in, but average blogger without the marketing but with the tool, seriously there is no way it will take effect.
The Bad Blogger´s last blog ..The Bad Blogger Sunday Sexy Surprises # 4

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Sire Reply:
September 14th, 2009 at 5:07 am
Yeah, well even though John Chow and other probloggers use that crap, it still ain’t working with me.
Sire´s last blog ..Obama’s Health Care Plan Not At All Popular

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Extreme John Reply:
September 16th, 2009 at 1:08 am
you can add me to that list too Sire.
Extreme John´s last blog ..Facebook Fan Page Mayhem

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Sire Reply:
September 16th, 2009 at 3:55 am
I reckon we are of like minds in a lot of things John. Was just on the phone to some of you Yanks because I am in the process of changing hosts. What is it with you guys and the Aussie accent anyway?
Sire´s last blog ..Obama’s Health Care Plan Not At All Popular

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Dana@LetUpdate

- 13th Sep, 09 03:09am

Yah, there are so many bad online selling out there. And The most bad online selling that i hate is java script pop up. It really kill me because It really consume my limited internet bandwidth.
Dana@LetUpdate´s last blog ..Create WordPress Blog Lab

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Agent 001

- 13th Sep, 09 04:09am

Melvin nice and a true article. We are not idiots but many other who are on Internet are. They are very new to MMO and all kind of stuff. They do not understand how the seller is deceiving people.

Only we bloggers can point out the bad things on Internet and warn our dumb friends.
Agent 001´s last blog ..The New Facebook Lite and @ Mentions

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steppinout

- 13th Sep, 09 09:09am

I hate popups too
steppinout´s last blog ..25 Creative And Outstanding 404 Pages

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Donace

- 13th Sep, 09 01:09pm

I said this just a little a while ago IM’s are looking after themselves and the best sale page I think is reviews plan and simple.

even if its £3k if it is good people will buy it.
Donace´s last blog ..Free Blog Commenter

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Ricky

- 13th Sep, 09 01:09pm

Most of the products doesn’t have that much high price, but the marketers sell in such a manner that people will buy it.They make the offer more lucrative.
Ricky´s last blog ..10 Ways To Watch ICC Champions 2009 Cricket Matches Online For Free

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Desmond Ong

- 13th Sep, 09 01:09pm

Melvin, you got it wrong.

It’s all about mental trigger. Your conscious mind might resist but sometimes, your sub-conscious mind might be influenced.
Desmond Ong´s last blog ..The Problem With Spending Money on Learning

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Melvin Reply:
September 16th, 2009 at 7:27 am
I would like to hear more about that thingy.

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Walter

- 14th Sep, 09 12:09am

Some marketers are aware of what you’ve elaborated above but the funny thing is that they are not changing their strategies. It only proves that few are good in marketing and few have the capacity to formulate a working strategy.

I think they’re dumb; treating visitors impersonally when it should be otherwise.
Walter´s last blog ..Deciding point: conquering limitations

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Diabetis

- 14th Sep, 09 06:09am

The problem is that some marketers are just trying to hard to make money.
Diabetis´s last blog ..Medicool Diabetic Carrying Case

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Klaus @ TechPatio

- 14th Sep, 09 11:09am

I don’t like it either. Things like that just makes me NOT wanting to buy the product cause I don’t find it trustworthy at all.
Klaus @ TechPatio´s last blog ..Matt Cutts: “Google Crawls According To PageRank”. A Must See Video For Bloggers

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John Sullivan

- 15th Sep, 09 03:09am

Wow Melvin I’m so glad I clicked that link from a comment you left on Joe’s blog.This post is really great in that I’m also sick of watching GOOFS on FB and Twitter have a run at sending out mad spammy links only to see the same 97 dollar crap Sadly many of these GURU’s make tons of money but with people hurting and people be more careful not to fall for it and post like this the are slowly evaporating
SO really you did many people a service with this post and I’m getting ready to send it around to even MORE
thanks stumbled RT and sent to lame ass FB as a wake up call
John Sullivan´s last blog ..Kayne West straight up douchebag

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Melvin Reply:
September 16th, 2009 at 7:28 am
LOL dudes, thanks for the so many compliments..

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Forest

- 15th Sep, 09 07:09am

Thanks Melvin,

I totally agree, this stuff is nonsense…. I hate the TIME SENSITIVE price offers that are the same forever!
Forest´s last blog ..Musically Motivated Monday – For All The Cows!

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Melvin Reply:
September 16th, 2009 at 7:29 am
LOLs, those things make LOL.. When I was young I really used to believe it was really limited..

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Chris Peterson

- 21st Sep, 09 07:09am

I agree with you Melvin. However, with kinda overexposure in market, its foolish to consider your readers foolish buyers anyways. I would say, we better believe our readers are smart to choose us over others & I am damn thankful for that. What do you say, Melvin?
Chris Peterson´s last blog ..3 Kontera Check worth $8621 – Arrived after 3 Months

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Melvin Reply:
September 22nd, 2009 at 4:13 am
well said statement Chris..

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sky

- 24th Sep, 09 07:09am

it is sad that those internet marketing scammers are making money with that kinds of tactics, really really they are making big money with it. and who are the victims??

the victims are the newbies who like to learn how to make money online.
sky´s last blog ..Increase Link Popularity By Blog Commenting

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infopediaonlinehere

- 8th Mar, 10 12:03pm

true…beware of scammers
infopediaonlinehere´s last blog ..Google App Engine technologies, Google App Engine SDK, Google cloud computing google app engine

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