Payout bump is simply an increase in a payout for a certain offer in an affiliate network. It’s usually a 5 to 10% increase, say for example I am promoting a certain ringtone offer that pays $15 per lead. Because I am generating huge traffic to that offer, I tell my affiliate manager to increase my $15 per lead and after some talk he then upped my payout to $16.5 per lead. A lot of affiliates are getting these bumps, super affiliates, medium and small affiliates. Of course when you’re just starting and you have never driven them a lead and you ask for higher payouts then chances are you’d be ignored. Since 95% of affiliates are “dead affiliates”, only few can manage to get these bumps.
Did I say few? Maybe I can restate myself. 🙂 Actually bumps are applicable to any type of offer, yes even email and zip submits. Most people are not even thinking of asking because they always think what they are making is small. That’s wrong! Actually, you don’t really need to produce a high number of sales/leads a day to increase your payout. Last year, there was an offer I was just making a small $5 proft a day and when I asked my manager to increase the payout, I was surprised that he just sealed the deal immediately. It’s really easy to have an increased payout and I’ll show you why:
- They expect you to do that – That is actually so true! Most merchants that have offers with affiliate networks are always hoping to fish a super affiliate. And even before someone asks for a bump, they already have prices in front of them in case someone asks for it. Remember the merchants nevertheless just want the exposure and they understand that in order to get more, they have to pay more.
- Saturated market – if you look on offers within an affiliate network what you would notice is that there is a lot of offers within the same niche. With that being said, these merchants understand that in order to stand out they have to make themselves look more lucrative to the affiliates. I mentioned earlier that there was a certain offer that I was just making a small profit yet I still manage to get a pay out bump. Why is that so? It’s simply because that offer has a lot of similarities with other offers. they understand they have to stand out. They know that if they would turn you down, you would go elsewhere and they don’t want that. The point here is that you’re giving them no option. Take it or leave it.
- Affiliate managers wants you to become super affiliate – this is very true. Most people don’t really see the value of affiliate managers. What these affiliate managers want is for us to become super affiliate because they know they would just benefit if we are benefiting from them. They give us the best tips, best offers because they want us to work harder and earn more.
So how do you ask for increase? The thing is it really varies and it depends on how people do it. But I think it’s interesting to let you know how I do it. Here’s is exactly the message I keep on using everytime I email my affiliate manager. 🙂
Hi, I think I’m driving nice traffic to this offer and I have been doing it consistently for almost 2 weeks now. Basically I want more profit and I would like to ask for an increase in payout. Let me know what you think. Thanks
So you see, it’s really easy. Most people say it more unhumble, but again if you’re just small and medium affiliate, just remember to be super polite. You know what I mean. 🙂